19 Tools to Make You a Better Social Media Marketer
So, you’re ready to build your social media empire?
You’ve come to the right place.
From the title of this article, you know you’ve stumbled upon 19 golden eggs of social media marketing tools. What you may not realize is these eggs were found, tried, and tested by Roland Frasier. He’s the CEO of the War Room Mastermind. That means that he’s the head honcho of helping million-dollar marketers… become better marketers.
He’s one of the most popular speakers at the annual Traffic & Conversion Summit and after each presentation the audience usually just
stares wide-eyed, unsure of what to do with all the new information.
This article will help you automate, optimize, and analyze your campaigns on Facebook, Instagram, Twitter, LinkedIn, and Snapchat using a top-dog’s social marketing tools.
Here are the 19 social media marketing tools you shouldn’t live without.
Linked Helper is a LinkedIn marketing tool. Their goal is to make your LinkedIn marketing strategy as automated as possible. Linked Helper costs $15/month maximum and has automation options for connections, messaging, and endorsements. They also have an email list builder and a list manager, so you can build a marketing funnel.
Sends personalized messages
Auto-responds to messages
Automatically exports visitors’ profiles to a CSV file
Endorses your contacts automatically to better your chances of being endorsed in return
Automates following and unfollowing
This is a social media management tool for Facebook, Twitter, Instagram, LinkedIn, and YouTube. With Agorapulse, you can run all of your social media accounts and your social media team from one platform. You can create a content calendar that publishes to every social account, learn about your audience, stop trolls from leaving negative comments, export your social media stats, and communicate with your social media management team.
Let’s you reply to all of your social media messages in one place
Finds relevant social conversations that your audience would be interested in
Measures your follower growth, engagement, and conversions
Posts content based on your schedule
Helps communicate with your team and manage each member’s task access
Hypegrowth was created for businesses and social media marketers who are growing an Instagram or Twitter account. They’re a follower growth service that gives their customers real and engaged followers. There are 2 plans, an Instagram growth plan and a Twitter growth plan. They also have Instagram analytics and a Twitter unfollow tool.
Hypegrowth grows your following by interacting with other accounts. None of the followers are fake or forced to follow you—they’re organic followers. They say that you’ll see results within 2–3 days of starting the service.
Dux-Soup is another LinkedIn marketing tool that finds, attracts, and engages with prospects for you. Their motto is that you should be building relationships with your prospects, not chasing them. To do this, you’ll create a relationship on LinkedIn with them via Dux-Soup’s features.
Message prospects at scale
Send follow-up messages to 1st, 2nd, and 3rd connections
Organize your prospects to see who is the most likely to convert to a customer
Create micro-targeted sales campaigns from uploaded profiles
Socialmonials makes social media campaigns for businesses. Their automated campaign builder self optimizes to increase your ROI. They’ll give you a pixel code to place on your website so you can track your ecommerce revenue and leads, as well as automatically put anyone who enters or shares your campaign into a CRM so you can retarget them later.
Socialmonials lets you:
Create a content calendar, preview posts, and add pictures and links
Integrate user-generated content into your social media schedule
Launch social campaigns to social media and your website
Make a personalized share button
Track data and compare analytics
PowerAdSpy spies on your competitors Facebook ads and tells you what’s working and what isn’t. Imagine if Buzzfeed’s Top Performing Headline article turned into a social media marketing tool that showed you the Facebook ads relevant to your niche. They’ve put millions of ads from 15 countries under one hood and give you the opportunity to search through them by top performer, keywords, shares, likes, comments, and calls to action.
Using PowerAdSpy, you can:
Search ads with your keywords and find precise data about the ad
See the live ad directly on Facebook
Bookmark the best ads to your personalized ad swipe file
See the geo-targets of your competitors
Anyleads is a lead generation software for small and large companies. Their platform covers a lot of digital marketing bases, serving customers with needs that range from a sales chatbot to a personal content writer.
A sales chatbot that captures visitor data
A social proof widget that shows notifications on your website
An artificial intelligence personal content writer that creates daily content
A prospecting tool for finding and capturing emails and sending campaigns
A YouTube subtitle extractor
A community of influencers you can choose to collaborate with
Using Rev, you can upload audio files and get a transcription, add captions to videos, and translate documents. It’s one of the most necessary social media marketing tools for businesses who rely on videos for conversions. What’s unique about Rev is that they also offer foreign subtitles. Their service is great for business owners, but it’s also used for legal, academic, and personal needs.
Transcribe audio or video for $1 per minute
Caption videos for $1 per minute
Translate and transcribe videos into subtitles in foreign languages for $3–7 per minute
Translate documents into 35+ languages for $0.10 per word
Marketers can use AdEspresso to make ads for Facebook, Instagram, and Google and then optimize them as they’re running. The campaign builder manages all of your ads and analyzes how well they’re doing. They also have a built-in communication platform (like Slack) that lets you collaborate with yo
AdEspresso features you’ll like:
Create campaigns for Facebook, Instagram, and Google
Manage all campaigns in one platform
Analyze campaign insights
Communicate with your team and approve campaigns/have campaigns approved
Catvertiser is one of the social media marketing tools that is specifically for Facebook. It’s an ad campaign builder and optimizer. It’s similar to AdEspresso, but totally focused on Facebook. They have campaign templates and creative files, a Google Analytics integration, and an automated boost feature for advert
ising your best content.
Catvertiser uses a cost per action (CPA) bidding model so you only pay for your ads when an action is taken by a user. You can choose the action that makes the most sense for your campaign or A/B test actions to see which one has the best ROI.
Driftrock is a sales and lead generator for Facebook, Google, and LinkedIn. The social media marketing tool platform will connect all of your lead generation sources and track leads from the first click all the way to offline purchases.
Driftrock syncs with:
Facebook custom audiences
Google customer match
Facebook lead ads
LinkedIn lead generation
Local Facebook ads
Lead analysis and segmentation
Facebook Pixel Helper
This Facebook social media marketing tool is a feature of Facebook. It’s designed to ensure that your pixel is working and optimized. For example, if your pixel is too far down on your website page, you won’t be getting data to retarget visitors on Facebook.
Followerwonk is a Twitter analytics tool. Using the social media tool, you can search Twitter bios, compare users, track followers, and sort followers. This is a social media tool for businesses, agencies, and marketers focused on growing their Twitter following.
Using Followerwonk, you can:
Search Twitter bios to find people that you should connect with
Compare accounts so you can find follower overlaps and target new influencers
Analyze followers by location, bio, who they follow, etc.
Compare your relationship with your followers to your competitor’s
Find the content that your followers like the most
Meet Edgar is a content organization tool that gives marketers a place to schedule, share, and recycle posts. Their main competitor is Hootsuite—but Meet Edgar offers category-based content libraries, schedule flexibility, and an auto-filled queue.
Meet Edgar is a tool for businesses, marketers, and agencies who want to:
Create social posts quickly with a browser extension
Make custom, color-coded content schedules
Automate publishing and reshaping content
A/B test social posts
Have a weekly report of their social media insights
Use short links to track clicks
Sprinklr is a social media management tool for enterprises. Within their cloud, they offer social and messaging suites, advertising, marketing, and research.
Their social platform lets you find, engage with, and listen to your customers
Sprinklr Advertising creates campaigns for your target audience that get published at the best time across all social platforms
You can improve your content by using planning tools, workflow automation, and AI insights
Get data on your target demographic
Make Me Reach
Make Me Reach is a campaign builder, optimizer, manager, and reporter. It’s the first social media marketing tool on this list that also works with Snapchat.
Here’s what you can you with Make Me Reach:
Create campaigns for Facebook, Twitter, Instagram, Snapchat, and Google ads
Automate and optimize campaigns based off objectives
Manage over 1,000 campaigns
Custom analytic reports for mobile and desktop
Tweriod is a social media marketing tool for Twitter users who need to know when the best time to tweet is. They analyze your tweets and your followers’ tweets and send you a full report on the best times for you to post.
Qwaya is a Facebook advertising scheduler. It lets you set your own bid rules and tracks your conversions. They charge a flat rate of $149/month instead of basing their rate off of your Facebook ad spend, like other social media marketing tools do.
Qwaya lets you:
Build, schedule, rotate, organize, and split test ads
Make multi-product ads
Make campaign rules based off of performance
Analyze your data on Google Analytics
Add coworkers to your account for collaboration
StitcherAds is a Facebook and Instagram ad tool for ecommerce and brick and mortar stores. They offer a personalized campaign builder based off consultations with their Facebook and Instagram experts. One of the most unique features of StitcherAds is they help you outsource campaign management to qualified freelancers.
Using StitcherAds, you can:
Use their solution engineers for any campaign tech hiccups
Get a personalized campaign strategy
Build an image or video campaign
Outsource campaign work
See product-specific data to improve your ads
A social media strategy that grows your following, gets you engagement, and creates conversions can be automated. Using Roland Frasier approved tools, you can automate most of your social media strategy, optimize it, and then analyze it so you’re growing your empire.
Regardless of what social media platform you’re trying to take over, there’s a social media marketing tool waiting to get to work.
A quick note about the reviews I do on this site. The product vendors may give me access to their products for free in order for me to do my review, alternatively, I may have bought the product myself. However I make no promises to vendors regarding what I write in my review. Should you click a link that takes you to a sales page for a paid product for sale this link will be an affiliate link and I will be paid a percentage of the sales price should you decide to invest in it.