Showing posts from:brands

January 31, 2020
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Brands are neglecting transactional emails, leading to deliverability issues and lost customers

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Latest email benchmark report indicates that email senders recognize the importance of transaction email, but aren’t prioritizing user experience. Please visit Marketing Lan....

July 26, 2019
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D2C brands are driving up customer acquisition costs – and it’s time to course-correct

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On: Recipe

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A panoramic Casper ad draws curious eyes in the subway car. Free product samples and a sponsored insert find their way into a glossy bag at checkout. And there’s a 3D Heineken w....