Showing posts from:email marketing

January 25, 2019
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Salesforce Marketing Cloud launches new analytics tools powered by Datorama

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Six months after acquiring Datorama, Salesforce Marketing Cloud is launching three new analytics tools powered by Datorama. The post Salesforce Marketing Cloud launches new analyti....

January 24, 2019
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Boost Profits For Hair and Beauty Salons With Your Guest WiFi

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WiFi marketing can provide Hair and Beauty Salon owners the solution they’ve been searching for. It is a relatively new marketing channel that can lead to highly successful email....

January 5, 2019
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Email trustworthiness: Here’s how to avoid looking like spam

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Part 2 of this email marketing series looks at the current state of email and the steps being taken to differentiate legitimate email marketing from spam. The post Email trustworth....

December 11, 2018
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AI in action

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Marketers’ jobs have never been more complex. They have to juggle vendors, evaluate complicated technology, and draw insights from reams of data, all while meeting skyrocketing c....

December 5, 2018
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Email’s humble beginnings and the birth of tracking pixels

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Part 1 of this email marketing series looks at how far we’ve come with email from the days of ARPANET to the creation of a webmail client. The post Email’s humble beginnings an....