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September 18, 2020
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Predictions for holiday 2020 V400.0? Be ready for anything

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Consumer inboxes will likely see a tidal wave of email during the holiday season so let’s dive into a few ways to get noticed. Please visit Marketing Land for the full article. ....

September 15, 2020
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Next on MarTech Live: Email as Part of a Modern Multi-channel Strategy

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Email marketing remains one of the most important marketing channels for both B2B and B2C. Please visit Marketing Land for the full article. Read more: feeds.marketingland.com ....

September 9, 2020
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Should marketers worry about a single source of truth?

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Can solutions like data lakes or CDPs provide better value than incomplete data sources like email engines? Please visit Marketing Land for the full article. Read more: feeds.m....

August 22, 2020
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10 tactics to improve your email marketing campaigns

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From mobile responsiveness to A/B testing, these tips are essential to getting your message to your customers. Please visit Marketing Land for the full article. Read more: feed....

August 6, 2020
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Business stress is no excuse to spam

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Look at your email practices and make sure you are not stepping over ethical boundaries by assuming permission that has not been given. Please visit Marketing Land for the full art....

June 5, 2020
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Combine location data and external trends to build diverse audience strategies [Video]

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Consumers are responding to unemployment and economic uncertainty, which may make your pre-pandemic audience segments less reliable. Please visit Marketing Land for the full articl....

April 29, 2020
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Anchor launches a video conference-to-podcast conversion tool

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The Spotify-owned company’s new tool may help businesses get more out of their webinars and online conference content. Please visit Marketing Land for the full article. R....

April 17, 2020
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Big Amazon affiliate commission rate cuts among latest program changes

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Amazon Associates will start to see lower commissions on many popular product categories. Please visit Marketing Land for the full article. Read more: feeds.marketingland.com A....

April 9, 2020
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Facebook’s former security chief to help Zoom secure platform

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Zoom’s explosive growth made the platform a target for bad actors who have spammed the video conferencing tool with NSFW images and racial slurs. Please visit Marketing Land ....

March 18, 2020
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Authenticity is now more important than ever during the coronavirus

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Review all your email communications through the lens of people who are stuck at home and use it to empower your empathy and inform your marketing. Please visit Marketing Land for ....