Showing posts from:marketing tools

August 1, 2019
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The 4 big reasons agencies need marketing automation to survive

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Agency life is hard. Everything is due tomorrow – or yesterday. Clients demand stellar results. Your competition is trying to underbid you. Your creative team wants tacos. Meanw....

July 25, 2019
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The third-party browser tracking cookie is dead. What’s next?

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Marketers have relied on third-party tracking cookies for the last 25 years to track consumer behavior online. Nearly all ad tech and martech platforms use cookies for targeting, ....

May 30, 2019
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Canva urges users to change passwords following data breach affecting up to 139 million users

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Graphic design toolset Canva is advising users to change their login credentials after the company’s database was reportedly compromised in a cyber attack Friday. The attack targ....

January 25, 2019
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Salesforce Marketing Cloud launches new analytics tools powered by Datorama

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Six months after acquiring Datorama, Salesforce Marketing Cloud is launching three new analytics tools powered by Datorama. The post Salesforce Marketing Cloud launches new analyti....

December 11, 2018
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AI in action

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Marketers’ jobs have never been more complex. They have to juggle vendors, evaluate complicated technology, and draw insights from reams of data, all while meeting skyrocketing c....